CALI GroupTECHNOLOGY · GROWTH · INFRASTRUCTURE
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CALI GROUP/SOLUTIONS/COMMUNITY SOLUTION
A CALI Group Solution

Community Solution

Community channels give you a direct, permission-based route to players at a low cost per contact. We build the channel, run the invite funnel and keep the community alive.

Problem it solves

Reaching existing players is approaching the cost of finding new ones.

Business outcome

A direct, permission-based channel you own, with a low cost per contact.

Scope

  • Channel and group architecture: announcement channel, chat group, VIP tier and language splits
  • Acquisition funnel: trackable invite links from ads and owned channels, with source-level attribution
  • Bot flows: welcome, verification, bonus requests, support routing, player tagging
  • Campaign-driven growth: giveaways, coupon drops, live match events and referral programmes
  • Automated moderation: spam and scam filters, blocklists, flood protection
  • Content calendar: daily posting rhythm, bonus announcements, results posts
  • Channel → site conversion measurement and cost per member tracking

Growth is built on real, voluntary joins only — invite links, campaigns and content. No member scraping, no bulk adding without consent, no fake accounts: those get channels banned and leave no measurable audience behind.

At a glance
Scope
Channel, group, bot
Moderation
Automated + human
Attribution
Source-level invite links
Infrastructure
Our own bot stack
Connects to
CRM, Data

Deliverables

  • Deployed channel/group structure and moderation rules
  • Campaign bot and invite-link reporting panel
  • Monthly content calendar
  • Weekly growth and conversion report

What we measure

01Net member growth
02Cost per member
03Reach per post
04Link click-through rate
05Channel → registration conversion
06Churn rate

Let us review your current setup

We look at your acquisition, communication and reporting layers, and show on one page which solution changes what.

Discuss Your Requirements →